D&AD每年以其国际创意奖来庆祝和培养设计和广告行业的杰出作品。除了获得专业奖项外,D&AD还致力于发掘和培养新的人才,让新一代的创意人们得以快速腾飞。
D&AD创意奖New Blood Awards面向全球任何年龄在18~24岁之间的学生、研究生和创意人士。
今年,参赛概要由19个主要品牌提供,让参赛者得以基于一个真正的项目进行设计创作,并获得顶级设计师的评判。这也是让年轻人们向创意产业展示不同的绝佳途径。
7月11日,New Blood Awards 2019颁奖典礼顺利举行,并公布了获奖名单。
部分获奖
-adidas-
黑铅笔
Make Waves With Waves
创意团队:Savannah Finestone,Jack Parker
白铅笔
Make Waves With Waves
黄铅笔
adidas Pool
创意团队:Lucy Child,Francesca Hanley
导师:Jonathan Harker、Ted Howell
Level The Playing Field
创意团队:Sindre Johnstad,Erlend Løfald
导师:Katrine Bervell
Make Waves With Waves-Adnams-
白铅笔
SAVE THE BEErS
创意团队:Oliver Strzelbicki,Mathias Gudberg Juel
导师:Jesper Hansen
观看视频:https://www.dandad.org/awards/new-blood/2019/adnams/3445/save-the-beers/
黄铅笔
Sustainability Score
创意团队:Johanna Granlund,Amanda Wennberg
导师:Mark Edwards
观看视频:https://www.dandad.org/awards/new-blood/2019/adnams/3562/sustainability-score/
THE UNCOOL SPONSORSHIP
创意团队:Reyes de Leon,Alba García,
Natasha Pramanik
导师:Pedro Sattin,Alvaro Palma Tara
观看视频:https://www.dandad.org/awards/new-blood/2019/adnams/3563/the-uncool-sponsorship/
-Adobe&LADbible-
黄铅笔
Last words
创意团队:Samar Singh,Axel Livijn Carlman
导师:Niklas Frings-Rupp
视频观看:https://www.dandad.org/awards/new-blood/2019/adobe-ladbible/3463/last-words/
Letters to My Child
创意团队:Jessica Nugent,Lorien Pereyra,
Sumner Mahaffey,Luke Bogner
导师:Jeff Sheets
视频观看:https://www.dandad.org/awards/new-blood/2019/adobe-ladbible/3431/letters-to-my-child/
-Bacardí-
黄铅笔
Bacardi University
创意团队:Blanka Orhanovic,Ivan Josipović
视频观看:https://www.dandad.org/awards/new-blood/2019/bacardi/3426/bacardi-university/
-BBC-
黑铅笔
Narration
创意团队:Kenneth Meek,Marianne Johansen
黄铅笔
Narration
-Burger King-
黄铅笔
The Picky WHOPPER
创意团队:Adam Ramsdale
-Coutts-
黄铅笔
Coutts One
创意团队:Harvey Robinson
导师:Jon Unwin
观看视频:https://www.dandad.org/awards/new-blood/2019/coutts/3545/coutts-one/
-Durex-
白铅笔
School of Porn
创意团队:Per Moe,Sollin Sæle
观看视频:https://www.dandad.org/awards/new-blood/2019/durex/3458/school-of-porn/
黄铅笔
LOVE DEALERS
创意团队:Francesca Lollino,Celeste Caiello,
Marco Manni,NicolòDanesi
导师:Nikolina Popovic
观看视频:https://www.dandad.org/awards/new-blood/2019/durex/3483/love-dealers/
Yes Starts with Durex
创意团队:David Fanner,Chiara Gericke
导师:Tom Carter,Jono Wardle,
Darren Whittington
观看视频:https://www.dandad.org/awards/new-blood/2019/durex/3493/yes-starts-with-durex/
-giffgaff-
黄铅笔
24 months
创意团队:Charlotte Cunningham
导师:Nicholas Young,Richard Spawforth
观看视频:https://www.dandad.org/awards/new-blood/2019/giffgaff/3455/24-months/
-Heinz-
黄铅笔
Good Enough for Gordon
创意团队:Hannah Young
导师:Gyles Lingwood,David Pettitt,
Mike Belton
观看视频:https://www.dandad.org/awards/new-blood/2019/heinz/3494/good-enough-for-gordon/
MARS FARM
创意团队:Ignacio Gonzalez Sbiglio,Lucas Dangavs
导师:Pedro Sattin,Alvaro Palma Tara
观看视频:https://www.dandad.org/awards/new-blood/2019/heinz/3490/mars-farm/
-John Lewis&Partners-
黄铅笔
The Home of Gift Giving
创意团队:Heidi Atkinson
导师:Michael Lambourne,Mark Johnstone
观看视频:https://www.dandad.org/awards/new-blood/2019/john-lewis-partners/3411/the-home-of-gift-giving/
-McKinsey Design&The Case For Her-
黑铅笔
Pad Paper
创意团队:Nicolas Housted,Mark Terkelsbøl,
Joachim Klintfält
导师:Jesper Hansen
黄铅笔
Period Academy
创意团队:dawn lee
导师:Low Jun Jek
观看视频:https://www.dandad.org/awards/new-blood/2019/mckinsey-design-the-case-for-her/3505/period-academy/
Pad Paper
-Microsoft Surface-
黄铅笔
Vivaldi's Four Seasons Recomposed by Max
创意团队:Zeos James Green,Isik Ulgenalp,
Sibel Shakir
导师:Kuldeep Nazran
观看视频:https://www.dandad.org/awards/new-blood/2019/microsoft-surface/3518/vivaldis-four-seasons-recomposed-by-max/
-Monotype-
黄铅笔
Unbelong
创意团队:Carmen Zeng,Karla Hayes,
Crystal Yiamkiati,Cathy Nguyen,
Janey Li
导师:Nicola Hardcastle
观看视频:https://www.dandad.org/awards/new-blood/2019/monotype/3480/unbelong/
-Rexona-
黄铅笔
GET THE WORLD DANCING
创意团队:Gergo Zachar,Derek Tucker,
Sanke Yunge Devillaine,
Hoi Man Mak,Senada Kustura
导师:clark delashmet
观看视频:https://www.dandad.org/awards/new-blood/2019/rexona/3435/get-the-world-dancing/
Rexona#MoveAgainstAnxiety
创意团队:Bernice Puleng Mosala,Sage Lenyatsa
观看视频:https://www.dandad.org/awards/new-blood/2019/rexona/3541/rexona-moveagainstanxiety/
-The Times&The Sunday Times-
黄铅笔
Time to Act
创意团队:Donghoon Lee,Erica Yoshimura,Hatem El Akad
观看视频:https://www.dandad.org/awards/new-blood/2019/the-times-the-sunday-times/3412/time-to-act/
-Virgin Atlantic-
黄铅笔
Virgin Conquer
创意团队:Luke Taylor,Michelle Mondel
观看视频:https://www.dandad.org/awards/new-blood/2019/virgin-atlantic/3452/virgin-conquer/
-Workplace by Facebook-
黄铅笔
Life Titles
创意团队:Tayo Onabule,Charlie-George Baker,Michael Bailey
导师:Stephen Lloyd,Derek Yates,
Brian Sheppard,xavier sole
观看视频:https://www.dandad.org/awards/new-blood/2019/workplace-by-facebook/3473/life-titles/
The World's Greatest Office Party
创意团队:Donnine Canamar,Jake Christensen,
Casey Fielder
导师:Dan Balser
观看视频:https://www.dandad.org/awards/new-blood/2019/workplace-by-facebook/3450/the-worlds-greatest-office-party/
/New Blood Side Hustle/
白铅笔
Personal Patient Pack(PPP)
创意团队:Máire Kane,Hannah Grogan
导师:Enda O'Dowd
黄铅笔
Boden World
创意团队:Elias Bjørnson Olderbakk,Jonas Vetlesen,Axel Berggraf Egenæs
观看视频:https://www.dandad.org/awards/new-blood/2019/dad-side-hustle/3484/boden-world/
Cold Bali
创意团队:Hans Augustenborg,Adam Peleg
导师:Jesper Hansen
观看视频:https://www.dandad.org/awards/new-blood/2019/dad-side-hustle/3476/cold-bali/
©本文图文整理自New Blood Awards
作品详见(复制以下链接进浏览器查看):
https://www.sohu.com/a/327315960_718166